On November 20 and 21, the 90th floor of the Federation Tower hosted the presentation of Lamarty's new chipboard decor collection and SyPly Design’s updated line of decorative plywood. The event’s slogan, “Style and Quality at the Top,” once again proved its relevance, fully meeting the expectations of over 500 guests.
Three themed zones allowed attendees to immerse themselves in the concept of the collections, explore the materials and their unique features, and engage directly with representatives of the Syktyvkar Plywood Mill.
The first zone offered a journey into the world of the GAMMA collection, a harmonious blend of natural aesthetics and modern design solutions. Every detail of the new collection reflects the intent to preserve natural beauty, enhanced by clean lines and balanced color palettes. The warmth of the wood-inspired motifs is designed to inspire interiors where natural simplicity meets contemporary style. Guests experienced the perfect balance between natural charm and technological refinement—hallmarks of Lamarty's creations.
The second zone deepened the experience by showcasing the unique features of each decor. Visitors observed the materials “in action,” evaluating textures and color combinations through real-world interior solutions. Here, Lamarty’s chipboard decors were displayed as standalone works of art. Experts shared insights into their combinations and applications in modern interiors, inspiring attendees for new projects.
The third zone focused on the SyPly Design decorative plywood line, which continues to gain traction in the furniture market for its outstanding durability and stylish aesthetics. Guests were introduced to brand-new decorative surfaces from the wood reproduction series and an exclusive innovation—WoodLine embossing, which gives plywood a unique tactile feel and depth. The presentation emphasized how plywood’s strength, durability, and beauty, combined with cutting-edge design, make it an ideal choice for functional and stylish interiors.
Each zone demonstrated how style, quality, and innovation can transform conventional perceptions of materials, opening new horizons in design.
Once again, the leading brands Lamarty and SyPly reaffirmed their commitment to staying at the forefront of innovation, inspiring designers and architects to create interiors that seamlessly combine unmatched style, functionality, and premium quality.
